Are you a CRM manager with a passion for sport and/or subscriptions? Have you delivered acquisition and retention communications in a commercial, target driven environment? If so, we may have the perfect role for you.

As CRM Manager, you will be experienced in strategic delivery and planning a tactical BAU schedule with a focus on acquisition and retention. You will be confident in personalisation and leverage our data and insight for your decision making and maximising results. Familiar with building and implementing automation, the role will be required to analyse results, optimise against findings and communicate performance to the business.

DAZN is a fast-paced, commercial environment and you will be expected to manage several workstreams concurrently, so efficient time and project management skills are paramount. Working across the international business, you will harness expertise from product, tech, content, UX, data and analytics to deliver our CRM output for fans around the world, so managing stakeholder relationships well will be key.

Like sport, no day will be the same and your projects will cover – BAU CRM comms to engage customers with sport on DAZN, initiatives to drive PPV revenue, optimisations and testing, and tactical outputs for commercial growth.

This role will be based in Brussels, Belgium. Benefits include meal tickets, expense allowance, group insurance (3% of gross salary), hospitalization insurance (DKV) and transport allowances.

Please note, our Talent Acquisition team and some Hiring teams are based in the UK so parts of the recruitment process will be in English. Please also upload your resume in English, thanks!

As our new CRM Manager, you’ll have the opportunity to:

Deliver our CRM strategy for UK, US and Rest of World (RoW) markets driving our revenue and subscriber growth targets. With a particular focus on promoting live sporting events from boxing, MMA, football and golf.
Deliver against CRM targets and be agile in your output to meet channel contribution week-on-week. Maximising cross sell and up sell opportunities across subscription tiers and the DAZN portfolio including but not limited to fight sport PPV events and DAZN bet.
A key go-to person for all things CRM planning and delivery for blockbuster global fight sport Pay-Per-View events. Helping DAZN drive commercial success for major sporting moments.
Manage personalisation and segmentation for optimal conversion and engagement. Utilise data availability and technical capabilities to push the boundaries of CRM.
Lead testing and optimisation of our CRM creative & brand direction in collaboration with DAZN marketing and creative.
Collaborate with the central retention team to implement and execute our customer lifecycle strategy for UK, US and RoW.
Grow reach and galvanise supporters internationally through effective acquisition tactics, particularly by driving high volumes of acquisition to the free DAZN subscription and successfully upselling to paid subscriptions and PPV events.

You’ll have:

Previous experience within a CRM role is essential, ideally within a subscription-based business
Comfortable working in a fast paced, dynamic and international environment.
You’ll bring strong problem-solving skills, along with an ability to manage a focused workload, to tight deadlines.
A passion for sport, in particular boxing, with a deep understanding of what it means to be a fan across multiple sports.
Excellence in stakeholder management. DAZN, is a multinational matrix organisation and you will be expected to influence the decisions of senior leaders in each market and across the NFL.

Benefits

Meal tickets – 7€ a day with a personal contribution of 1.09€
Group insurance (3% of gross salary)
Hospitalization insurance (DKV)
Home work allowance when you come by private car ( max 25 Euro based upon distance in km between home -work). When coming by public transport, 100% of train costs are covered, 80% of bus / metro.
Holiday pay and 13th month according to PC